See Jessica Szohr’s Paint-Only Swimsuit for SoBe

[tiImage width=”300″ height=”450″ url=”http://img2.timeinc.net/instyle/images/2011/wrn/010611-jessica-400.jpg” credit=”Courtesy of Sobe ” align=”left” border=”1″ alt=”Jessica Szohr SoBe ads”]Jessica Szohr stripped down to the buff and posed in nothing but body paint as the new celebrity face for the SoBe Skinsuit campaign. And saying yes to the revealing photos was a no-brainer for the Gossip Girl star. “Ashley Greene [last year’s SoBe Skinsuit model] is one of my best friends and she told me all about it,” Szohr told InStyle exclusively. “My body was a canvas and it was all very artistic.” Indeed, Szohr had to stand for five hours and lie down for another five to have her “swimsuit” painted on. “It was ticklish in certain areas, but when I was laying down I napped.” She also boosted her fitness routine to prepare. “My uncle owns a gym in Wisconsin, and he came out to New York to train me,” she said. Her regimen included cardio and weightlifting in the weeks leading up to the Costa Rica photo shoot. The full campaign launches in the Sports Illustrated swimsuit issue, available February 15.

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Celebrity Get-Healthy Plans for 2011

[tiImage width=”300″ height=”400″ url=”http://img2.timeinc.net/instyle/images/2011/wrn/010311-cosmo-lead-300.jpg” credit=”Getty Images” align=”right” border=”1″ alt=”Brandy and Kristin Davis”]

Beyonce, Jessica Szohr, Blake Lively and a host of other celebrities partied on New Year’s Eve at the opening of the Cosmopolitan of Las Vegas hotel and casino. And just before the clock struck midnight, we turned to the stylish crowd to find out if they had any plans for getting healthy in 2011. “It’s going to sound crazy, but traveling less,” Kristin Davis (wearing Prada) told us. “I get to go great places, but you don’t take that good of care of yourself when you’re always on the road. So I’m going to try to be home a little more.” Meanwhile, Brandy—wearing a Lipsy dress, which was styled by Taylor Jacobson—said she’s “cleansing.” “I’m going to really get back into being a vegan,” she said. “I’m going to put forth every effort I have to do that.” See more celebrities at the bash, and their get-healthy plans in the gallery.

MORE! See Who Else Partied on New Year’s

—Sharon Clott, with reporting by Kahlana Barfield